Product Branding: Juice.
Fixture signs are used in retail to advertise and describe a product for sale to desired target audiences. Using primarily text and an image, the goal for this project was to create two signs that persuasively communicate a fictional product. For this project, I chose to create a wall fixture and a tent card for a fictional fruit juice company that is sustainable and supports local businesses. The task at hand required the use of dielines, raster images, and creative writing skills. The final prints were outputted on a Xerox Phaser 7800GX and a HP ColorJet M750 toner printer.